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Customer Stories


Customers Overview

Success Stories
YuMe Networks
Mitrix, Inc.
Ketera Technologies E2open, Inc.





YuMe Networks YuMe Networks


IncRev takes pride in that every one of our customer is 100% referenceable and our services to every one of them describe not only what are competencies are, but also our un-swerved focus on customer satisfaction.  Listed below are some of the customer stories:



Customer:
YuMe Networks

Website:
www.yumenetworks.com

Country / Region:
US / Silicon Valley

Industry:
Media / Advertising

Customer Profile:
The first dedicated broadband video advertising network offering a brand safe advertising experience that can be delivered to any device whether streamed or downloaded. YuMe is a privately held company backed by Khosla Ventures, Accel Partners, BV Capital and DAG Ventures and is headquartered in Redwood City, CA.

Services:
YuMe’s transparent video network is organized into brand safe, ad ready channels of content enabling you to buy across audiences and channels of content. YuMe provides real-time targeting, measurement and optimization, ensuring optimal campaign performance.

Solution Summary
The first dedicated broadband video advertising network built from ground up offering a brand safe advertising experience that can be delivered to any device – PC, TV, mobile and more – whether streamed or downloaded. This start-up venture required a streamlined revenue processing model, with operational performance reporting and integration of revenue information with their customers.

Business Needs
YuMe is the only ad network built exclusively for the new web video world, providing advertisers and publishers the unprecedented ability to identify, classify and track content to ensure brand safety, contextual relevance, controlled syndication and consistent delivery across all digital media platforms – web, downloads, mobile and IPTV. The major challenges faced includes an ad hoc invoicing and billing process , lack of visibility of revenue flows and reduction of lead times for customer-specific information.

Solution
IncRev as the development partner of YuMe, built a custom billing system to streamline and automate the billing processes with Yume’s advertisers and publishers. The application provided integration of various payment gateways as VISA, MASTERCARD and PAYPAL along with seamless integration with YUME’s current application landscape.

Benefits
The solution provided a structured, automated and predictable revenue realization model. Further it articulated information reporting for operational decision making and strategy development providing visibility to YUME’s customers on account information.